Top Mobile Wallet Apps in the UAE and How to Develop One for Your Business
Muhammad Ishaque
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Have you noticed that cash is quickly disappearing from daily life in the UAE?
Whether you are paying at a coffee shop, shopping online, or renewing a government service, chances are that you’re using your phone for most of the transactions. This is due to a surge in mobile wallet apps in the past few years. Mobile wallet apps have become the primary method for paying, splitting bills, or sending money.
The UAE’s push toward a cashless economy is one of the strongest in the Middle East. The government is also actively encouraging digital payments across both private and public sectors, while banks and fintech companies in the UAE are making it easier for people to use mobile wallets.
What do the numbers say about mobile wallet app adoption?
Well, for businesses, this is both an opportunity and a responsibility. Consumers have their own share of demands when it comes to mobile wallet apps; they want instant, secure, and contactless payment options everywhere. So, no matter what business it is, if you are not offering digital payments, chances are that you will lose your customers to competitors who do.
Let’s explore everything you need to know about the top mobile wallet apps in the UAE, how they’re leading the market, how they work, and what it takes to build one.
What is a Mobile Wallet App
Before we find out about the top mobile wallet apps in the UAE, it is important to know what mobile wallet apps actually are and how they work. Let’s have a look:
A mobile wallet app basically lets users store funds, link their bank or prepaid cards, make digital payments, send money, pay bills, and top up services, etc., all from their phone.
What makes a mobile wallet app the best?
It is a mix of ease of use, security, latest features, good UX, and regulatory compliance. When we talk about mobile wallet apps in the UAE, we mean both local wallets and international ones that residents and tourists use daily.
Type of Mobile Wallet Apps
There are three main categories of mobile wallet apps. Let’s have a look:
1. Closed Wallets:
Closed wallets are issued by a company for use only within its ecosystem (for example, the Careem Pay wallet can be used within the Careem app).
2. Semi-Closed Wallets:
These wallets allow transactions with multiple merchants and services that partner with the wallet provider (like Payit by FAB).
3. Open Wallets:
These wallets are linked to major banks or payment networks, allowing users to make payments anywhere, withdraw cash, and transfer funds freely (like Apple Pay or Google Pay).
Each type of mobile wallet app serves a different audience, but their goal is the same: to make payments simpler, safer, and completely digital.
Why Mobile Wallets Matter in the UAE
Dubai is one of the leading regions in digital transformation, and mobile wallets are a big part of it.
This growth is driven by consumer trust, tech-savvy youth, and a strong financial infrastructure supported by government regulation.
Best Mobile Wallet Apps in the UAE
Now that you know what mobile wallet apps are, how they work, and why they matter, let’s look at the top mobile wallet apps in the UAE that are truly making a positive difference for the UAE’s cashless revolution. The country’s financial landscape is unique, a mix of traditional banks, telecom companies, and global tech giants, all competing to create the best mobile wallet apps for consumers and businesses.
Here are the leading mobile wallet apps in the UAE, how they work, and what makes each one stand out.
1. eWallet by Etisalat and Noor Bank
eWallet is developed by Etisalat in partnership with Noor Bank. This is one of the UAE’s first fully licensed digital wallets. This mobile wallet is designed for both locals and expatriates. It offers a secure way to send, receive, and save money.
Key Features:
Instant money transfers using just a mobile number
Bill payments for utilities, telecom, and government services
Integration with Etisalat services for prepaid top-ups and offers
Support for in-store and online purchases
The biggest advantage that eWallet offers is accessibility. With the help of eWallet, users don’t need a bank to get started; they can load directly through kiosks and partner outlets. This makes it more inclusive for residents who may not have access to traditional banks.
Why it stands out:
eWallet has a good reach among non-bank users and small merchants who look for secure payments, and behind this reach is Etisalat’s strong network and government backing.
2. Payit by First Abu Dhabi Bank (FAB)
Payit is a digital wallet which is powered by First Abu Dhabi Bank, and is one of the most widely used mobile wallet apps in the UAE. It has a lot of features, like allowing users to send and receive money, split bills, and pay merchants, all without the need for physical cash.
Key Features:
Peer-to-peer money transfers using phone contacts
QR code payments at stores, restaurants, and service providers
Salary disbursement feature for employers and domestic staff
Payment options for Etisalat, DEWA, and government fees
Payit has also launched Payit for Business, which is basically a merchant solution that allows SMEs to accept payments instantly without the use of POS machines.
Why it stands out:
It’s backed by one of the UAE’s largest banks and is fully integrated with local financial systems. Payit’s combination of consumer and business tools makes it one of the best mobile wallet payment apps for everyday use.
3. Apple Pay
Apple Pay is one of the mobile wallet players that dominate the premium smartphone segment in the UAE, and it’s accepted by nearly every major retailer, restaurant, and e-commerce platform.
Key Features:
Tap-to-pay functionality using NFC technology
Works with all major UAE banks, including Emirates NBD, ADCB, and Mashreq
Two-factor authentication with Face ID or Touch ID
Built-in privacy, card numbers are never stored on devices or Apple servers
Apple Pay is known for its reliability and a simple user experience. Specifically for iPhone users, Apple has built an entire lifestyle when it comes to digital payments, from groceries and fuel stations to online checkouts; it offers everything.
Why it stands out:
It’s global, secure, and reliable. Plus, the integration with iOS devices makes it a natural choice for Apple users who want frictionless payments.
4. Google Pay
Google Pay offers the same level of convenience and flexibility for Android users as Apple Pay. It’s also gaining traction quickly in the UAE thanks to Google’s partnerships with major banks and merchants.
Key Features:
Compatible with most Android devices and smartwatches
Contactless NFC payments and in-app purchases
Works with UAE banks like Emirates NBD, ADCB, and Standard Chartered
Enhanced fraud protection through Google’s security systems
Google Pay is a good digital payment platform for people who prefer to use Android’s open ecosystem and use multiple Google services like Gmail, Maps, or YouTube for integration.
Why it stands out:
Google Pay provides a seamless user experience across Android and Chrome, which makes it one of the top mobile wallet apps for both residents and visitors.
5. Emirates NBD Pay (ENBD Pay)
ENBD Pay is a mobile wallet launched by Emirates NBD, which is one of the largest financial institutions in the UAE. It was launched to make contactless and mobile payments effortless for its customers.
Key Features:
Contactless payments via NFC
Integration with Emirates NBD debit and credit cards
It offers a mix of convenience with security and loyalty benefits. Emirates NBD Pay can also be integrated with smartwatches and wearables, which makes it great for tech-savvy consumers.
6. Samsung Pay
Finally, Samsung Pay is a strong player when it comes to mobile wallet apps, especially for Android users. It’s accepted nearly everywhere in the UAE due to its unique ability to work with both NFC and MST (Magnetic Secure Transmission) technologies.
Key Features:
Contactless payments using NFC and MST
Integration with major UAE banks and loyalty programs
High-level biometric security
Works on Samsung smartphones, tablets, and watches
Why it stands out:
It is highly secure and reliable, which makes it a widely accepted mobile wallet.
The Common Thread
While each app has its own strengths, they all share three core characteristics:
Convenience: Pay in seconds without needing cash or cards.
Security: Built-in encryption, authentication, and compliance with UAE Central Bank regulations.
Integration: Work seamlessly across stores, services, and e-commerce platforms.
Together, these top mobile wallet apps have helped the UAE move closer to its goal of becoming a fully cashless society, a milestone that could happen within the next few years.
How to Build a Mobile Wallet App
If you’re thinking about creating your own mobile wallet app, you’re stepping into one of the most dynamic areas of fintech in the UAE. But building a wallet isn’t just about coding an app and connecting it to a payment gateway. It’s about trust, security, user experience, and compliance, especially in a regulated market like the UAE.
Here’s a complete breakdown of how to go from concept to launch.
Step 1: Define the Purpose and Target Audience
Before writing a single line of code, get clarity on who you’re building the app for and why.
Ask questions like:
Is this wallet for consumers or businesses?
Will it focus on bill payments, remittances, or peer-to-peer transfers?
Will users need a linked bank account, or can they use prepaid options?
For example, a wallet targeting gig workers might focus on fast salary transfers, while one for retail shoppers would prioritize QR payments and cashback rewards. The clearer your audience, the smoother your design and feature decisions will be.
Step 2: Research the UAE Market and Regulations
In the UAE, mobile wallet apps fall under the oversight of the Central Bank of the UAE (CBUAE), which ensures that all payment systems operate securely and transparently.
If you plan to develop or operate a wallet, you’ll need to:
Obtain necessary licenses or partner with a licensed financial entity.
Follow the National Payment Systems Strategy (NPSS) framework.
Ignoring compliance can delay your launch or even result in suspension. So, working with legal and fintech advisors familiar with UAE regulations is non-negotiable.
Step 3: Choose the Right Type of Mobile Wallet
Depending on your business model, you can choose between:
Closed Wallet: Used only within your business ecosystem (like a retail store or ride-hailing app).
Semi-Closed Wallet: Allows payments to approved merchants and service providers.
Open Wallet: Fully integrated with banks and payment networks, enabling ATM withdrawals and wide merchant acceptance.
In the UAE, semi-closed wallets are the most common for startups, while banks and telecoms typically build open wallets.
Step 4: Identify the Core Features
A great mobile wallet balances simplicity and utility. Here are the essential features you’ll need:
Category
Features to Include
User Features
Registration, biometric login, bank card linking, balance check, fund transfer, bill payments, QR/NFC payments
Security Features
Encryption, two-factor authentication, OTP verification, biometric access, and fraud detection
Business Features
Merchant dashboard, analytics, customer insights, loyalty integration, and refunds management
Support Features
In-app chat, FAQs, push notifications, transaction history
The key is to start with core features and then expand with add-ons like loyalty programs, budgeting tools, or crypto integrations once your base model is stable.
Step 5: Design the User Experience (UX)
Here’s the thing: financial apps live or die by design. A confusing interface can kill trust faster than a security breach.
When designing your app:
Keep screens clean and minimal.
Use clear CTAs like “Send Money” or “Pay Now.”
Minimize steps in each flow (a 3-step payment process is ideal).
Support Arabic and English for broader adoption.
Make sure the design complies with UAE accessibility standards.
A smooth, intuitive design not only builds confidence but also increases transaction frequency and retention.
Step 6: Choose the Right Tech Stack
Your technology stack determines how well your app performs and scales. A typical setup for a mobile wallet app looks like this:
Since mobile wallets handle sensitive user data and money, your reputation depends on maintaining airtight security.
Step 9: Test and Launch
Once your app is ready, run several layers of testing:
Functional Testing: To ensure all features work correctly.
Security Testing: To prevent data leaks and fraud.
Usability Testing: To refine the user experience.
Beta Testing: Launch with a small group of users for feedback.
When you go live, focus on marketing, onboarding, and education. The UAE’s user base is tech-savvy but diverse, so video tutorials and bilingual support go a long way.
Step 10: Maintain, Scale, and Innovate
Launching your app isn’t the finish line; it’s the starting point. Keep monitoring usage patterns, user feedback, and emerging payment trends.
In the UAE, new technologies like open banking APIs, AI-powered fraud detection, and blockchain-based payments are already influencing mobile wallet innovation. Staying ahead of these trends can set your app apart from the competition.
Regular updates, feature enhancements, and reward programs can help you retain users and increase transactions over time.
Mobile Wallet App Development Cost in the UAE
Building a mobile wallet app in the UAE isn’t a one-size-fits-all project; the cost depends on your app’s complexity, features, and compliance requirements. On average, you can expect to invest anywhere between AED 180,000 to AED 650,000 (roughly USD 50,000 to USD 175,000) for a fully functional wallet.
Here’s a simplified breakdown:
Development Stage
Estimated Cost (AED)
Description
Discovery & Planning
15,000 – 40,000
Market research, app concept, compliance mapping
UI/UX Design
25,000 – 60,000
Wireframes, user flow, bilingual design (Arabic/English)
The total cost can increase if you include advanced features like biometric verification, loyalty programs, or blockchain-based security layers. On the other hand, startups can save significantly by developing an MVP (Minimum Viable Product) first, launching with core features, and scaling later.
How DigiTrends Can Help
Building a secure, scalable, and compliant mobile wallet app in the UAE requires more than just development skills; it takes industry insight, financial expertise, and deep familiarity with local regulations.
Here’s how we help you bring your mobile wallet idea to life:
End-to-End Development: From product strategy and UI/UX design to backend architecture and security implementation, our team handles everything.
Regulatory Expertise: We ensure your app meets KYC, AML, and PCI DSS standards so it’s ready for market approval and safe for users.
Custom Features: Whether you need QR payments, loyalty programs, remittance modules, or virtual card issuance, we build to your goals, not templates.
Advanced Security: We use tokenization, biometric authentication, and encryption to keep every transaction and user detail protected.
Continuous Optimization: Post-launch, we monitor performance, run security updates, and optimize the app to match user behavior and emerging fintech trends.
Our goal is simple: to help your business create a mobile wallet app that not only functions flawlessly but also earns user trust from day one. Whether you’re a financial institution looking to modernize payments or a startup ready to enter the fintech space, DigiTrends gives you the technical backbone and strategic direction to scale confidently in the UAE’s growing digital economy.
Conclusion
The shift toward digital payments in the UAE isn’t slowing down; it’s accelerating. With one of the highest smartphone usage rates in the world, strong government support for fintech, and a population that values convenience, mobile wallet apps have become the new normal for how people pay, save, and transact.
From Apple Pay and Payit to eWallet and Beam, each platform has helped shape a fast, secure, and cashless payment culture. But as the market grows, so do the opportunities for new players. Businesses that move now, by creating their own mobile wallet or integrating digital payments, will be better positioned to meet modern customer expectations and build long-term loyalty.
Developing a wallet app in the UAE takes careful planning, compliance, and a deep understanding of how users behave in a digital-first economy. The good news is, you don’t have to do it alone. With the right strategy and development partner, building a secure, user-friendly, and scalable mobile wallet is entirely within reach.
The takeaway is simple: the UAE’s digital future is already here, and mobile wallet apps are at the center of it. The question isn’t whether your business should adopt one, but how soon you can implement it.
Frequently Asked Questions
Mobile wallet apps let users make digital payments using their smartphones instead of cash or cards. Once you link your debit or credit card, you can pay through NFC, QR codes, or in-app transfers. Every transaction is encrypted and verified through biometric or PIN authentication to keep it secure.
Some of the top mobile wallet apps in the UAE include Payit by FAB, eWallet by Etisalat, Apple Pay, Google Pay, Samsung Pay, Beam Wallet, and Emirates NBD Pay. These apps are trusted for their ease of use, strong security, and wide merchant acceptance across the country.
Very secure. All the best mobile wallet payment apps in the UAE are built under strict Central Bank regulations, using encryption, tokenization, and biometric authentication. This means your card details are never shared with merchants, reducing the risk of theft or fraud.
The cost of developing a mobile wallet app in the UAE usually ranges between AED 180,000 to AED 650,000, depending on the app’s features, complexity, and compliance requirements. An MVP (Minimum Viable Product) version can be launched at a lower cost to test the market before scaling.
Yes. DigiTrends specializes in building secure, compliant, and user-friendly mobile wallet apps for UAE businesses. From concept design to post-launch support, our team helps you develop a wallet that meets your business goals and aligns with local financial regulations.
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Author :Muhammad Ishaque
I’m a dedicated SEO specialist who propels brands to new heights of online visibility and growth through digital strategies and analytical insights.
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October 16th, 2025
Top Mobile Wallet Apps in the UAE and How to Develop One for Your Business
Let’s explore everything you need to know about the top mobile wallet apps in the UAE, how they're leading the market, how they work, and what it takes to build one.