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    DigiTrends Partners with Seen Tarbi to Lead Digital Transformation in Saudi Arabia’s Fintech Industry

    Strategic agreement brings together digital transformation and fintech expertise to support innovation across Saudi Arabia’s financial technology ecosystem

    RIYADH, Saudi Arabia / Karachi, Pakistan — February 9, 2025 — DigiTrends has entered into a strategic agreement with Seen Tarbi, a SAMA-approved fintech company in Saudi Arabia, to support digital transformation and the development of advanced technology solutions for the Kingdom’s financial sector. The agreement was formalized at the Pakistan Pavilion during LEAP 2025.

    The partnership brings together DigiTrends’ technology and digital transformation expertise with Seen Tarbi’s position within Saudi Arabia’s fintech ecosystem. Together, the companies will explore opportunities to develop technology solutions aligned with the evolving needs of financial businesses and users across the Kingdom.

    Supporting the next generation of Saudi fintech

    Saudi Arabia’s financial technology sector continues to evolve as organizations seek digital solutions that can improve accessibility, efficiency and customer experiences. Through this strategic collaboration, DigiTrends and Seen Tarbi aim to identify and support opportunities where technology can contribute to the Kingdom’s broader digital transformation journey.

    The agreement was formalized by Samad Saleem, CEO of DigiTrends, alongside Abdullah Bawazir, COO of Seen Tarbi, and Saeed Bawazeer, IT & Project Manager at Seen Tarbi.

    The signing was attended by representatives and senior figures from the technology and diplomatic communities, including Ms. Shaza Khawaja, Pakistan’s Minister of State for IT & Telecommunications; Mr. Ahmad Farooq, Pakistan’s Ambassador to Saudi Arabia; Mr. Shafiq Ahmed, First Secretary; Mr. Amir Anzur, CMO of the Pakistan Software Export Board (PSEB); and Sajjad Syed, Chairman of PASHA.

    DigiTrends’ leadership team, including Talha Ahmed, CTO; Tasaddaq Banoori, Retd. Air Commodore & Strategic Advisor; and Zeeshan Rehman, Regional Head, also supported the partnership during the event.

    The strategic agreement marks an important step in DigiTrends’ continued focus on Saudi Arabia and its work to help organizations build scalable digital solutions across industry sectors, including fintech.

    For more information:
    DigiTrends

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    About DigiTrends

    DigiTrends is a digital transformation and technology company providing innovative software and digital solutions for organizations across multiple industries. The company works with businesses to build scalable technology solutions that support digital growth, operational efficiency and customer experiences.

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    Author :Muhammad Ishaque
    As the SEO Manager at DigiTrends, Muhammad leads organic growth initiatives by developing and executing data-driven SEO strategies that improve search visibility, drive qualified traffic, and support business growth. With extensive experience in technical SEO, on-page optimization, content strategy, keyword research, and performance analysis, he focuses on delivering sustainable search results that align with business objectives. His ability to identify search opportunities, analyze market trends, and implement scalable SEO solutions helps businesses strengthen their digital presence and achieve long-term success.

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